If you are investing in a bundled financial product you will have some level of asset based fees.  There may be transaction fees, which can be deducted from your assets as a flat dollar amount or as a percentage built into the product or account. 


However you invest it is highly likely that there is an asset based expense that you cannot escape.​ You deserve a breakdown showing what you are paying and who is getting paid. 

The above is a hypothetical example and is provided for illustrative purposes only.


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Asset based fees can add up to tremendous sums over time and we refer to these as weapons of cash destruction.  These are the percentages that you may not notice coming from your investments. In a given year they may not add up to much, but as your account grows your fees grow.

As a general rule you should avoid asset based expenses to the greatest extent possible. This of course depends on your goals and your ability to pay for the services you need.


Consider a different approach for fees.  Pay a flat fee or hourly rate for only the services you want!


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